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We had an absolutely perfect day with our tour guide - Rogin Luo - who took us for a hike along The Great Wall! Didn't know what to expect and were thrilled to have him as our guide. Very imformative, knowledgable and fun! We go to experience a part of The Great Wall that was unrestored and see all its natural beauty. Got a long history lesson along the way!

After the hike, we all went to lunch at a small place at the bottom of the hill. Located in a house, we ate lunch in the proprietors bedroom! What a hoot! Rogin is the Best of the Best! This tour company delivered for us and we are extremely grateful.

Karenkatz,
Westborough, Massachusetts
Reviews on Tour-Beijing.Com
Lao Feng Xiang Jeweler's Shop

Lao Feng Xiang(老凤祥), listed companies, China's top 500 enterprises, turnover of 25.5 billion in 2012, a century of national brands, China's famous jewelry brand. Shanghai Lao Feng Xiang Co., Ltd. developed and evolved from the Lao Feng Xiang silverware shop founded in 1848 and its trademark "Lao Feng Xiang" ideas are followed from the famous Lao Feng Xiang Building. It is a classical Chinese jewelry brand spanned three centuries. It is an important part of Shanghai culture.



















Lao Feng Xiang company has developed into industry and trade in one, with Lao Feng Xiang silverware shop Co., Lao Feng Xiang Jewelry Research Institute Co., Lao Feng Xiang Jewelry Co., Ltd. Lao Feng Xiang diamond processing center and more than 20 subsidiaries, jewelry factory, silverware factory, gift plants, plant profiles four professional factory, as well as more than 60 chain silverware shops, more than 300 stores and more than 1,000 dealers in large jewelry enterprise groups.

Shanghai is the birthplace of the modern industry of silverware shop. The predecessor of "Phoenix Yuji Silver House" of Shanghai Lao Feng Xiang silverware Building was founded in 1848 (the 28 years of Qing Emperor Daoguang). In 1908 (the 34 years of Qing Emperor Guangxu) relocated in Nanjing Road (now Nanjing East Road 432) and continues to this day. This site is now the Lao Feng Xiang headquarters.


















"Create a classic, share quality." As the founder and disseminators of "Shanghai jewelry", Lao Feng Xiang has formed a corporate culture of "good faith, to believe, to fine, perfection" , and the business philosophy od "develop together, win together and share together" and the development strategy of "do good, be stronger, be bigger, " with shareholders, customers, employees and joint development.

In recent years, Lao Feng Xiang Company tries to promote the integration of resources, structural reform, and actively to use brand resources as a starting point. According to "be good is basic, be stronger is fundamental, be bigger is the target" brand strategy development, and strive to promote the marketing network pioneering, initiate to market consumption adjusted for changes in product mix, expand the brand of propaganda, hold a variety of promotional activities, so that the "Lao Feng Xiang" brand a household name can renown in the Shanghai area market and East China. So that the brand can be one of the best in the jewelry industry in the country, and to achieve the rapid development of business performance.

Development Goals:
Establish a banner for Chinese industrial city;
Playing the main force in China souvenirs;
Established as the first brand of Chinese jewelry industry;
Into the ranks of the well-known international brand jewelry industry.






Add on: Cao Sugong Ink Store






Trista






 

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